Backlink Booster + Media Marketing
Often overlooked in online marketing is the powerful, yet essential component of Backlinking and Media Marketing. If you are hoping to increase the traffic directed to your website as well as your positioning in Google’s rankings, putting an effective and well-structured link building strategy is essential. We focus on elevating your brand awareness through strategic alliances with authoritive news sites and media outlets and targetted links from high quality content websites.
Your brand awareness and and increased exposure can be achieved through well crafted press releases. Our team have strong alliance with top authority news sites and media outlets to increase your profile and drive traffic back to your website.
Search engines such as Google determine this largely based on the amount of links your website has collected from other relevant, trustworthy and popular website and this is primarily why we must strive to construct a link building campaign.
Website Design Group have the following specialty packages to powerfully boost your visibility and increase your online presence and credibility..
- 10 days
- 10 days
- 3 weeks
What is Backlinking?
Basically it refers to a link pointing to a website coming from another web page. In Search Engine Optimisation (SEO) a link plays a very important role as the more links point back to a website from different sources on the web, the higher it can go up the search engine results page. Backlinking SEO methods have been expertly crafted by SEO experts to effectively maximize the power of links to push a website to the top of the search results.
Links can be very powerful when properly used in optimising a website to improve rankings. Knowing how the search engines rank websites is essential. Most people use Google as the primary search engine, therefore most businesses focus on getting the number one spot in Google Search Engine Results.
Google implements search algorithms that take into consideration several factors when ranking websites. Few of the most important factors are the number of links, link quality, the website’s page rank and how much link juice the website gets.
Effective backlinking strategy is all about properly established links around the web to build a strong network of inter related high quality links pointing back to the website. To get the best results, SEO shouldn’t just focus on building bulk links, as it is critical that the primary links pointing directly to the site are built on sources with credible and trustworth high pagerank score. Pageranking indicates the importance of a website and greatly influences search engine site rankings.
The primary links should also be reinforced by a secondary layer of links that point to the primary link sources. Multiple layers can be built in this way to give the website more link reinforcement. Google looks at the inter connectivity of the backlinks that point back to the website on a very large scale and gives higher ranking to sites with more link connections for the given keyword. When the links are built using this backlink strategy, a website will have greater chances of ranking higher than competitors for the same target keyword.